[:en]The video tells the story of a young man really loves horses, and arrives at Shichinohe Town, a place that breeds horses. Through experiencing the kindness of the townspeople, he becomes familiar with the town. All the scenery that casually appears in the background is beautiful, allowing one to experience something that cannot be found in big cities.


Shichinohe Town is located in the southern part of Aomori Prefecture. The western part of the town has the over 1000-meter-tall Hakkōda Mountains. The hilly area that stretches out from the base of the mountain have rice paddies. The town is a good location, having great access to various places within the prefecture, including Aomori City. The area is known as a place that breeds horses, and the name Shichinohe is said to mean “the seventh horse farm”.

Access to Shichinohe Town

Arriving by airplane:
Approx. 1 hour 15 min. from Haneda Airport to Aomori Airport, and then approx. 1 hour from Aomori Airport to Shichinohe Town by car via Michinoku Toll Road.

Arriving by train:
Approx. 3 hours from Tōkyō Station to Shichinohe-Towada Station by a Shinkansen train.

Must-see Spots to Visit When Visiting Shichinohe Town

Road Station Shichinohe
A convenient place where you can buy various special products of Shichinohe Town in one place. These include fresh vegetables like garlic and nagaimo (a type of yam), koma manjū, and local sake. There’s also restaurant space, where you can enjoy various unique dishes like “horsemeat rāmen” and “keiran”, which is a local dish with mochi dumplings filled with bean paste served in a soup. After you are done with your meal, how about eating Shichinohe’s special black currant soft serve ice cream. The place is also in a good place, being close to Shichinohe-Towada Station, where Shinkansen trains stop.

Eastern Hakkōda Rose Country
A rose garden that cultivates and sells roses. We recommend the rose picking experience. You can pick your favorite rose from the greenhouse and purchase it. People who love flowers are guaranteed to have a great time. The flower-picking experience requires a reservation at least two days in advance.


Must-get Souvenirs to Buy When Visiting Shichinohe Town

Koma manjū
This Japanese confectionary, that is the pride of Shichinohe Town, has been offered to their Majesties, the Emperor and Empress, as well. The “koma” in the name comes from the Japanese word for horse, “uma”. Koma manjū is a bite-sized manjū (a steamed bun with sweet filling), which goes very well with Japanese tea. There are two shops that make koma manjū, each with their own recipe. Why not try see how they compare?


Garlic is a local specialty in Shichinohe Town. What makes this garlic special is that it has a mild taste, and that the smell of your breath after you eat it will not bother you. The garlic in itself has high nutritional value, and there is also a variant called “black garlic”, which is fermented and aged. Black garlic is known for its good health effects, which are due its strong antioxidative properties.

Shichinohe Town is a place where you can enjoy gourmet brought up in the beautiful nature. We recommend visiting the town during the cool summer.